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Along with the times, product marketing strategies are also getting more and more types. Supported by today’s sophisticated technology, you can do offline and online marketing which consists of the following types:

1. Social Media Marketing

The number of active users of social media which reaches approximately 3 billion people opens up great opportunities for marketers to run social media marketing. Besides not requiring large costs, marketing through social media platforms is also very powerful because it is able to reach a very broad market

2. Paid Ads 

This strategy is widely used by companies to market their products. You …

When talking about marketing, there is a term called product marketing. By definition, product marketing has the meaning of a process of marketing products to consumers so that they are willing to buy products, either in the form of goods or services.

Is it important for a business? Then, what are the basic concepts and how to apply the right strategy?

The Role of Product Marketing for Business 

Its role is closely related to marketing activities, such as:

1. Introducing the product to consumers so that they are interested in buying it.
2. Develop marketing programs.
3. Sending materials to reach

Marketing is a term that we have often heard. Marketing is often confused with marketing, what is marketing?

Marketing is the activity of accelerating the movement of goods and services sold from producers or distributors to the hands of consumers.

The definition of marketing is

Marketing is a business strategy that refers to the activities a company undertakes to promote the sale of a product.

Marketing includes advertising, selling, and delivering products to consumers or other businesses. Some marketing activities are often carried out by other companies.

The purpose of marketing is of course to maximize profits by creating a …