Erica Thaler named Chief Marketing Officer at RB Oppenheim

Tallahassee public relations and digital marketing firm RB Oppenheim Associates has enhanced its communication capabilities with the recent addition of Erica Thaler as its chief marketing officer. 

Thaler will serve state associations, private companies and nonprofits in various fields such as technology, health services, disabilities awareness, senior services, municipal redevelopment, real estate marketing and more. Her skills include marketing of businesses and nonprofits, advocacy and educational campaigns, graphic design, social media, newsletter content and creation, website integrations, public speaking and presentations, fundraising and business development.

Prior to joining RB Oppenheim Associates, Thaler served for the past 13 years as the

Defiance County Economic Names New Workforce & Marketing

The Defiance County Economic Development recently promoted Hannah Waterman to Workforce & Marketing Manager. Waterman recently served as the Office Manager. In her new role, she’ll take the lead on all workforce & marketing initiatives.

“I am excited about the opportunity to build relationships with local companies and assist them with their workforce needs. The goal is to be that connecting piece between county residents and careers. I also look forward to collaborating with our county schools. The future is bright for Defiance County, and I am so glad to be a part of it, “said Waterman.

Waterman hasn’t even

Touchstone Bank Names Michelle H. Simon As Marketing

Touchstone Bankshares, Inc. (OTC Pink: TSBA) and its wholly owned subsidiary Touchstone Bank, today announced the appointment of Michelle H. Simon as Senior Vice President and Marketing Director at the Bank. Simon will be responsible for leading key priorities such as designing and implementing marketing strategies, directing sales initiatives, and improving brand awareness. Simon began her new role with Touchstone Bank in mid-July 2022.

“Marketing is an important aspect of our growth strategy at Touchstone and having Michelle join our team will help us move forward and differentiate ourselves,” said James Black, President and

SaaS startup Founders & CEOs: How to hire the right

The individual you hire to head marketing for your software-as-a-service or mobile app startup must hit the ground running in a mission-critical role, and that’s a problem, because if you yourself aren’t a marketing professional, how are you supposed to hire the best one you can find?

How to determine which applicants have the marketing operations, brand strategy, campaign planning, marketing analytics, and team leadership chops to crush it, and which ones are recounting stories and taking credit for things their more outstanding colleagues actually did? How do you know if a candidate’s eight years of SaaS startup experience is

Director – Marketing and Fan Acquisition

The American Ultimate Disc League (AUDL, https://theaudl.com/) was founded in 2012 to introduce and showcase our sport, talented athletes and precision play to a global audience. Ultimate is a fast flowing and highly athletic low-contact sport that is played by advancing a disc down a field to score in the end zone.  Our business is designed to be inclusive and to deliver affordable, family fun to all parts of the community.

With pinpoint passing and the unique flight of the disc, each game generates many exciting passes, catches and defensive plays that frequently appear on ESPN’s SportsCenter Top 10, Fox

Touchstone Bank Names Marketing Director

PRINCE GEORGE, Va., July 29, 2022 /PRNewswire/ — Touchstone Bankshares, Inc. (the “Company”) (OTC Pink: TSBA) and its wholly owned subsidiary Touchstone Bank (the “Bank”), today announced the appointment of Michelle H. Simon as Senior Vice President and Marketing Director at the Bank. Simon will be responsible for leading key priorities such as designing and implementing marketing strategies, directing sales initiatives, and improving brand awareness. Simon began her new role with Touchstone Bank in mid-July 2022.

“Marketing is an important aspect of our growth strategy at Touchstone and having Michelle join our team will help us move forward

Kentucky Wildlands marketing director attends STS Marketing

Farrah Dobbs, who is the marketing director for The Kentucky Wildlands, attended the Southeast Tourism Society’s (STS) Marketing College June 5-10 in Macon, Ga. She now has completed the second year of the three-year curriculum, which leads to certification as a Travel Marketing Professional.

“The Marketing College experience is like none other,” Dobbs said. “Having the privilege to spend a week of nonstop learning and networking with like-minded individuals and partners of the tourism and travel industry on the beautiful campus of Mercer University in gorgeous, sunny Georgia is truly a gift.”

She added, “The knowledge and friendships I’ve already